VIDEO: Ad:Tech08: Pete Cashmore of Mashable on ad platforms

I asked Pete Cashmore of Mashable what he thought the highlight of the Ad:Tech show was. He said since there are hundreds of ad networks and it’s hard to differentiate them, the real eye opener of the conference are the platforms that decide the best ad network for you. Dave McClure of Graphing Social Patterns and Andrew Eisner of Retrevo also appear in the video.