At the Summer Soire event for the Legal Marketing Association, Bay Area Chapter, I asked the assembled legal marketers, “What’s the most difficult aspect of working with lawyers that most other marketers don’t realize?” You’ll be amused and possibly surprised by the results.
Why It’s So Difficult for Legal Marketers to Work with Lawyers
Previous post: A Pathetic (and Common) Example of Blogger Relations
Next post: 12 Techniques We Use to Architect Virality into Content