What Happens When You Ask Security Pros for Their Password?

March 13, 2012

Hackers go to amazing lengths to try to get your password. Silly video producers like me just head to the RSA Conference and ask attendees straight up, “Hey…What’s your password?”

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What DON’T People Get About PR and Communications?

March 13, 2012

It’s annoying when people prejudge what you do for a living. Welcome to the most prejudged groups, PR and communications people.

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My Five Favorite Videos from RSA 2012

March 13, 2012

A complete compilation of all our articles, videos, and photos we produced at the 2012 RSA Conference.

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RSA 2012 End of Show Report

March 5, 2012

Six minute summary of some of the most interesting findings at the annual infosec conference.

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9 “Effective” Yet Brand Damaging Social Media Capturing Techniques

February 22, 2012

There’s plenty of advice on how to acquire followers in social media, but many of them are unethical and rude.

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Your 8-Step Zero-Advertising Marketing Strategy

February 13, 2012

Many businesses do very well with no formal advertising. Here are some ways you can use content marketing, networking, and relationship building to grow your business.

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Best Interviews and Funniest Moments from Spark Media Solutions

February 8, 2012

Here’s a short “sizzle” reel of some of Spark Media Solutions’ best interviews and most fun moments.

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Build Attention for Your Brand by Recognizing Others

January 31, 2012

By creating a contextual list of the 25 most influential people in security, Spark Media Solutions helped its client, Tripwire, strengthen existing connections with infosec influencers, establish new ones, and provide a valuable resource for everyone in the infosec community.

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Build Attention for Your Brand by Recognizing Others

January 31, 2012

Story of how we helped Dice become the most visible sponsor at a recruiting conference by using attendees to help us create and distribute our content

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Build Strong Industry Relationships Through Content Marketing

January 30, 2012

David Spark’s appearance on “Future of Engagement” discussing how content can be used as a point of contact, an icebreaker, or development step to build a relationship.

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